Reference Text
Chapter in the book: Higher Education in the Arab World New Priorities in the Post COVID-19 Era Abstract
With the resumption to normal life peering at the end of the tunnel, one
cannot help but pause and ponder what the future of business education will look like
in a post COVID world. Based on the evolution of the professional business context
that goes beyond basic disciplinary knowledge, this chapter caters to the current and
future needs of this discipline and presents an innovative framework and roadmap for
Business schools to follow using the Conceive-Design-Implement-Operate (CDIO)
adjusted Business Syllabus and applying standards that go hand in hand. Moreover,
the chapter includes a Business Generic Management Curriculum that includes the
required knowledge, skills, and attributes needed for successful business graduates.
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